Marketing & advertising strategy, planning & execution


Brand development & strategy


Brand storytelling & integrated campaigns


Sponsorship leverage, influencer & brand ambassador programmes


Promotions & competitions


Creative & design services


Content creation – copywriting, videos, infographics & visualisations

Elevating brands

We provide brand marketing, advertising and creative design services for a range of high-profile brands and businesses.

Our dedicated marketing services team operates like a marketing department, offering a broad range of services in creative, strategy and execution.

Our PR heritage makes us natural storytellers and we understand what works across earned, owned and paid channels to drive brand love and sales. We understand the power of influencers
and bring a broad range of contacts.

We have digital, social, marketing, brand, events & activations experts, as well as an in-house creative design team
and videographer.

Our understanding and insights around shopper behaviour, market and consumer trends inspire campaigns and our sensitivity to risk ensures campaigns are not derailed by unintended consequences.

Alysha MacLean

General Manager Auckland
Phone
+64 9 354 0586
Email
amaclean@acumenrepublic.com

Desmond Nash

Senior Account Director
Phone
+64 9 354 0568
Email
dnash@acumenrepublic.com

Marissa Kirkham

Account Director
Phone
+64 9 354 0578
Email
mkirkham@acumenrepublic.com

Steffen Rusten

Senior Account Director
Phone
+64 4 494 5138
Email
srusten@acumenrepublic.com

Fran Holland

Account Director
Phone
+64 9 354 0571
Email
fholland@acumenrepublic.com

Renee Ji

Senior Account Manager
Phone
+64 9 354 0555
Email
rji@acumenrepublic.com

Our Recent Work

The art of content creation – effective brand storytelling

Jul 2020

Acumen worked with content creators Antonia Prebble and Josh Thomson to ‘describe the taste’ of Cadbury Dairy Milk Marble which launched during lockdown. After lighting up social, the campaign reached more than 5.2 million people and helped catapult sales well beyond projections.

Mastercard ‘Switch On’ campaign

Dec 2017

Switch On, a new Mastercard campaign, educates business owners about the benefits of contactless payments and ensure they are prepared for a more digital and cashless world.

Let's have a conversation

Get in touch