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Brand Marketing-PR & Media-Digital & Social-Creative & Design-Events & Activations

EPIC NZ Conference

Author: Matthew

Oct 2017

We worked with the Office of Ethnic Communities to plan and deliver this year’s Ethnic People in Commerce (EPIC) NZ conference.

Held in Auckland in June, EPIC NZ brought together more than 300 participants from New Zealand's ethnically diverse business community to discuss diversity and the New Zealand Business story. Keynote speaker Pier Smulders, Business Development Director – New Zealand for Alibaba Group, discussed the e-commerce opportunities in China for New Zealand businesses. Panel speakers discussed the benefits of technology, innovation and diversity, and how they are applying this to their own businesses.

We worked with the Office of Ethnic Communities to develop the theme of the conference, source speakers, design the conference branding, event management, audience interaction, media relations, social media and more.

Participants were able to engage with speakers and each other online, asking questions and taking part in live polling. Networking hubs enabled participants to connect with Government agencies and event speakers. The conference was a success, with the client saying they had seen significant increase in participant engagement than the previous EPIC event.