Our Thinking

Our strength is in understanding how brands, consumers, business, Government and communities interact. We identify and make connections where others don’t, taking an integrated approach across earned, owned and paid channels. We create conversations that matter.


Acumen Edelman
Trust Barometer

The Trust Barometer examines levels of trust in society and credibility in the institutions of businesses, non-government organisations (NGOs), media and government. It is an important tool for institutions to understand and better able to connect with society.

Trust Barometer

EPIC NZ Conference

Helping ethnic communities embrace diversity and innovation. We worked with the Office of Ethnic Communities to plan and deliver this year’s Ethnic People in Commerce (EPIC) NZ conference.

Next Level – Acumen Staff Conference

We recently held our annual staff conference in stunning Queenstown. The theme of this year’s conference was Next Level – challenging ourselves to lift our game as individuals and teams to benefit our clients and communities.