Our strength is in understanding how brands, consumers, business, Government and communities interact. We identify and make connections where others don’t, taking an integrated approach across earned, owned and paid channels. We create conversations that matter.
Acumen Edelman
Trust Barometer
The Trust Barometer examines levels of trust in society and credibility in the institutions of businesses, non-government organisations (NGOs), media and government. It is an important tool for institutions to understand and better able to connect with society.
Trust Barometer
Brand Marketing-Digital & Social-PR & Media-Creative & Design
Mastercard ‘Switch On’ campaign
Dec 2017
Switch On, a new Mastercard campaign, educates business owners about the benefits of contactless payments and ensure they are prepared for a more digital and cashless world.
Digital & Social-Brand Marketing-Creative & Design-Events & Activations
Spotlight on cyber security
Nov 2017
We have been supporting the National Cyber Policy Office on the Connect Smart campaign for three years, with the aim of improving awareness of cyber security and supporting individuals and workplaces with resources to improve their capability.
Brand Marketing-PR & Media-Digital & Social-Creative & Design-Events & Activations
EPIC NZ Conference
Oct 2017
Helping ethnic communities embrace diversity and innovation. We worked with the Office of Ethnic Communities to plan and deliver this year’s Ethnic People in Commerce (EPIC) NZ conference.